New Holland, PA (June 27, 2007) -  New Holland has been honored with four prestigious AE50 Awards, plus a special Top 10 recognition, by the American Society of Agricultural Engineers (ASAE) for the most innovative product ideas to enter the market in 2006.

The AE50 Awards are based on new technology or the advancement of existing technology intended principally for producing, processing, storing, packaging or transporting agricultural, food and other biological products. To be nominated, a product must have the potential for broad impact on its area or industries. Only 50 products are chosen for the award each year.

SuperSuite™ Compact Tractor Cab, available factory-installed on New Holland model TC40DA and TC45DA Boomer™ compact tractors, provides superior all-direction visibility and a spacious, comfortable interior.

New Holland FastSteer™ Steering System allows tractor operators to increase the speed of their steering as well as minimize the amount of effort required to execute that action.

New Holland Flexicoil SD550 Air Hoe Drill alters the conventional folding methodology of large air seeding machines.

Smart Sieve™ Grain Cleaning System, a patented self-leveling system, allows New Holland CS and CSX combines, which are sold outside the North American market, to separate high volumes of grain with minimum grain loss and maximum cleaning efficiency on side slopes of up to 25 percent, depending on the crop.

A special Top 10 recognition was given for the On-the-Go Two-Speed Shift that gives operators of the New Holland Super Boom™ skid-steer loader Model Lx885 the ability to shift from high to low range at the touch of a fingertip.

New Holland is a world leader in agricultural, utility and construction equipment. New Holland sells and services an innovative and diverse line of agricultural and utility equipment, including a full line of tractors as well as hay and forage equipment, harvesting, crop production and material handling equipment.

Sales, parts and service are provided to customers by New Holland dealers throughout the United States and Canada. There are more than 1,100 New Holland dealerships located throughout North America.

For more information on New Holland products, contact your local New Holland dealer or visit the New Holland Web site at www.newholland.com/na.